TERMIUM Plus®

The Government of Canada’s terminology and linguistic data bank.

TOUCHPOINT [3 records]

Record 1 2019-11-15

English

Subject field(s)
  • Sales (Marketing)
CONT

[The] crawl version shouldn’t be a multistep, multichannel drawing that spans five whiteboards. A great starting point could be a single automated touchpoint with two reminders for non-openers. Similarly, [the] run version should not be limited to data and content from the past, but should account for future customer needs. The best journey mapping mindset allows for testing, learning, and iterating while actively servicing... customers.

French

Domaine(s)
  • Vente

Spanish

Save record 1

Record 2 2019-11-15

English

Subject field(s)
  • Sales (Marketing)
CONT

[The] crawl version shouldn’t be a multistep, multichannel drawing that spans five whiteboards. A great starting point could be a single automated touchpoint with two reminders for non-openers. Similarly, [the] run version should not be limited to data and content from the past, but should account for future customer needs. The best journey mapping mindset allows for testing, learning, and iterating while actively servicing... customers.

French

Domaine(s)
  • Vente

Spanish

Save record 2

Record 3 2004-06-10

English

Subject field(s)
  • Workplace Organization
  • Public Administration (General)
  • Commercial Establishments
DEF

A place, commercial establishment or public body which delivers services to the public (sales, information, consultations, etc.).

CONT

Bring information to your customer touch point.

Key term(s)
  • touchpoint
  • touch-point

French

Domaine(s)
  • Organisation du travail et équipements
  • Administration publique (Généralités)
  • Établissements commerciaux
DEF

Lieu où un établissement commercial ou un organisme public donnent des services (vente, renseignements, consultations, etc.) à la clientèle ou à des usagers.

CONT

Le C.L.S.C. a ouvert trois points de service dans le quartier.

OBS

Il faut prendre garde de ne pas confondre service et après-vente.

OBS

Terme entériné par le Comité de linguistique de Radio-Canada et le Secrétariat d'État du Canada.

Spanish

Save record 3

Copyright notice for the TERMIUM Plus® data bank

© Public Services and Procurement Canada, 2024
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau

Features

Language Portal of Canada

Access a collection of Canadian resources on all aspects of English and French, including quizzes.

Writing tools

The Language Portal’s writing tools have a new look! Easy to consult, they give you access to a wealth of information that will help you write better in English and French.

Glossaries and vocabularies

Access Translation Bureau glossaries and vocabularies.

Date Modified: