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SOCIAL DESIRABILITY BIAS [1 record]

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Record 1 2022-07-13

English

Subject field(s)
  • Statistical Surveys
  • Social Psychology
CONT

Social desirability bias is the tendency to underreport socially undesirable attitudes and behaviors and to overreport more desirable attributes.

French

Domaine(s)
  • Sondages et enquêtes (Statistique)
  • Psychologie sociale
CONT

Plusieurs biais peuvent altérer la validité des résultats obtenus à l'aide d'un questionnaire. L'un des plus importants est probablement le biais de désirabilité sociale. Il correspond à la situation où le répondant tentera de donner la «bonne réponse» au lieu de la vraie réponse, et ce, afin de se conformer aux normes sociales [...]

Spanish

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