TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
ASTUCE [2 records]
Record 1 - internal organization data 2020-06-23
Record 1, English
Record 1, Subject field(s)
- Advertising Techniques
Record 1, Main entry term, English
- stunt
1, record 1, English, stunt
correct, noun
Record 1, Abbreviations, English
Record 1, Synonyms, English
- publicity stunt 2, record 1, English, publicity%20stunt
correct, noun
- advertising stunt 3, record 1, English, advertising%20stunt
correct
- gimmick 4, record 1, English, gimmick
correct, noun
- advertising gimmick 5, record 1, English, advertising%20gimmick
correct
- publicity gimmick 6, record 1, English, publicity%20gimmick
correct
Record 1, Textual support, English
Record number: 1, Textual support number: 1 DEF
The tricks used by advertisers to get people to buy their product or service they are trying to sell. 5, record 1, English, - stunt
Record number: 1, Textual support number: 1 CONT
Publicity stunts are generally regarded as planned events made to gain exposure and get the public's attention. Today's media publicity stunts are most often made by big companies, movie stars, and for launching a new product(s). 7, record 1, English, - stunt
Record 1, French
Record 1, Domaine(s)
- Techniques publicitaires
Record 1, Main entry term, French
- ruse publicitaire
1, record 1, French, ruse%20publicitaire
correct, feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- coup 2, record 1, French, coup
correct, masculine noun
- coup de publicité 3, record 1, French, coup%20de%20publicit%C3%A9
correct, masculine noun
- coup de pub 4, record 1, French, coup%20de%20pub
correct, masculine noun
- coup publicitaire 5, record 1, French, coup%20publicitaire
correct, masculine noun
- truc 2, record 1, French, truc
correct, masculine noun
- truc publicitaire 6, record 1, French, truc%20publicitaire
correct, masculine noun
- astuce 7, record 1, French, astuce
correct, feminine noun
- astuce publicitaire 7, record 1, French, astuce%20publicitaire
correct, feminine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
Action publicitaire ou médiatique qui donne des résultats spectaculaires en termes d'audience et de visibilité qui sont sans commune mesure avec l'investissement consenti. 8, record 1, French, - ruse%20publicitaire
Record 1, Spanish
Record 1, Textual support, Spanish
Record 2 - internal organization data 1999-01-20
Record 2, English
Record 2, Subject field(s)
- Software
- Regional Dialects and Expressions
Record 2, Main entry term, English
- kluge
1, record 2, English, kluge
correct, noun
Record 2, Abbreviations, English
Record 2, Synonyms, English
- kludge 2, record 2, English, kludge
correct, noun
Record 2, Textual support, English
Record number: 2, Textual support number: 1 DEF
A sometimes clumsy but mostly serviceable solution. 3, record 2, English, - kluge
Record number: 2, Textual support number: 2 DEF
A clever programming trick intended to solve a particularly nasty case in an efficient, if not clear, manner. Often used to repair BUGS. Often verges on being a CROCK. 2, record 2, English, - kluge
Record number: 2, Textual support number: 1 OBS
verb: To insert a kluge into a program. Also "kluge up". 4, record 2, English, - kluge
Record number: 2, Textual support number: 2 OBS
from the German "Klug", clever. 2, record 2, English, - kluge
Record 2, French
Record 2, Domaine(s)
- Logiciels
- Régionalismes et usages particuliers
Record 2, Main entry term, French
- astuce
1, record 2, French, astuce
correct, feminine noun
Record 2, Abbreviations, French
Record 2, Synonyms, French
- ruse 1, record 2, French, ruse
correct, feminine noun
- truc 2, record 2, French, truc
correct, masculine noun
- artifice 2, record 2, French, artifice
correct, masculine noun
Record 2, Textual support, French
Record number: 2, Textual support number: 1 DEF
Astuce de programmation intelligente destinée à résoudre d'une manière expéditive-mais pas forcément claire-un problème particulièrement méchant. Souvent utilisé pour la réparation des bogues. Assez proche du bidouillage. 1, record 2, French, - astuce
Record number: 2, Textual support number: 1 OBS
verb : Insérer un kluge dans un programme. «J'ai bidouillé (kluge) cette routine pour éviter ce bogue, mais il y a probablement mieux à faire.» 1, record 2, French, - astuce
Record number: 2, Textual support number: 2 OBS
Moyen habile, ingénieux. 2, record 2, French, - astuce
Record number: 2, Textual support number: 1 PHR
mettre une astuce, mettre une ruse. 1, record 2, French, - astuce
Record 2, Spanish
Record 2, Textual support, Spanish
Copyright notice for the TERMIUM Plus® data bank
© Public Services and Procurement Canada, 2024
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau
Features
Language Portal of Canada
Access a collection of Canadian resources on all aspects of English and French, including quizzes.
Writing tools
The Language Portal’s writing tools have a new look! Easy to consult, they give you access to a wealth of information that will help you write better in English and French.
Glossaries and vocabularies
Access Translation Bureau glossaries and vocabularies.
- Date Modified: