TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
ENQUETE MYSTERE [1 record]
Record 1 - internal organization data 2016-02-16
Record 1, English
Record 1, Subject field(s)
- Merchandising Techniques
- Trade
Record 1, Main entry term, English
- mystery shopping
1, record 1, English, mystery%20shopping
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
Record 1, Textual support, English
Record number: 1, Textual support number: 1 CONT
... the process of measuring and recording specific elements of the customer experience through the use of pre-recruited and qualified consumers (typically independent contractors) who serve as mystery shoppers. 1, record 1, English, - mystery%20shopping
Record 1, French
Record 1, Domaine(s)
- Techniques marchandes
- Commerce
Record 1, Main entry term, French
- évaluation mystère
1, record 1, French, %C3%A9valuation%20myst%C3%A8re
correct, feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- enquête mystère 2, record 1, French, enqu%C3%AAte%20myst%C3%A8re
correct, feminine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 CONT
Les évaluations mystères menées dans un commerce de détail, un hôtel, un restaurant ou un environnement automobile vous aident à identifier les lacunes et à prendre les mesures correctives qui s'imposent. Elles permettront de vous faire prendre conscience de vos procédures et de pouvoir améliorer l'attitude de votre personnel. En conséquence, vous constaterez une amélioration de votre niveau de service au client, ce qui, à son tour, conduira à un accroissement des ventes. 1, record 1, French, - %C3%A9valuation%20myst%C3%A8re
Record number: 1, Textual support number: 2 CONT
L'enquête mystère [...] permet de confronter le niveau de qualité voulue par l'entreprise et le niveau de qualité réel. 2, record 1, French, - %C3%A9valuation%20myst%C3%A8re
Record 1, Spanish
Record 1, Campo(s) temático(s)
- Técnicas mercantiles
- Comercio
Record 1, Main entry term, Spanish
- inspección de incógnito
1, record 1, Spanish, inspecci%C3%B3n%20de%20inc%C3%B3gnito
correct, feminine noun
Record 1, Abbreviations, Spanish
Record 1, Synonyms, Spanish
- técnica del cliente espía 1, record 1, Spanish, t%C3%A9cnica%20del%20cliente%20esp%C3%ADa
correct, feminine noun
Record 1, Textual support, Spanish
Record number: 1, Textual support number: 1 OBS
La Fundación del Español Urgente (Fundéu BBVA), con el asesoramiento de la Real Academia Española, recomienda el término "inspección de incógnito" para denominar la actividad que en inglés se llama "mystery shopping". Indica asimismo que la paráfrasis "técnica del cliente espía" es también válida. 1, record 1, Spanish, - inspecci%C3%B3n%20de%20inc%C3%B3gnito
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