TERMIUM Plus®
The Government of Canada’s terminology and linguistic data bank.
PUBLICITE COOPERATION [1 record]
Record 1 - internal organization data 2020-06-23
Record 1, English
Record 1, Subject field(s)
- Advertising Techniques
Record 1, Main entry term, English
- cooperative advertising
1, record 1, English, cooperative%20advertising
correct
Record 1, Abbreviations, English
Record 1, Synonyms, English
- co-operative advertising 2, record 1, English, co%2Doperative%20advertising
correct
- co-op advertising 3, record 1, English, co%2Dop%20advertising
correct
Record 1, Textual support, English
Record number: 1, Textual support number: 1 CONT
In laymen's terms, cooperative advertising is simply a way for two or more businesses to join together in a mutually beneficial partnership to promote their brands. They share the advertising costs, including media and production, and share the space. 4, record 1, English, - cooperative%20advertising
Record 1, French
Record 1, Domaine(s)
- Techniques publicitaires
Record 1, Main entry term, French
- publicité collective
1, record 1, French, publicit%C3%A9%20collective
correct, feminine noun
Record 1, Abbreviations, French
Record 1, Synonyms, French
- publicité à frais partagés 2, record 1, French, publicit%C3%A9%20%C3%A0%20frais%20partag%C3%A9s
correct, feminine noun
- publicité en coopération 3, record 1, French, publicit%C3%A9%20en%20coop%C3%A9ration
correct, feminine noun
- publicité coopérative 4, record 1, French, publicit%C3%A9%20coop%C3%A9rative
correct, feminine noun
- publicité collective à frais partagés 5, record 1, French, publicit%C3%A9%20collective%20%C3%A0%20frais%20partag%C3%A9s
correct, feminine noun
- publicité coop 4, record 1, French, publicit%C3%A9%20coop
correct, feminine noun
Record 1, Textual support, French
Record number: 1, Textual support number: 1 DEF
Campagne publicitaire réalisée/financée conjointement par plusieurs annonceurs. 5, record 1, French, - publicit%C3%A9%20collective
Record number: 1, Textual support number: 1 OBS
Elle peut réunir les annonceurs d'une même branche ou d'un même secteur économique [...] en étant par exemple initiée par une fédération, un syndicat ou une association professionnelle; ou être décidée par un producteur et un distributeur [...] 5, record 1, French, - publicit%C3%A9%20collective
Record 1, Spanish
Record 1, Textual support, Spanish
Copyright notice for the TERMIUM Plus® data bank
© Public Services and Procurement Canada, 2024
TERMIUM Plus®, the Government of Canada's terminology and linguistic data bank
A product of the Translation Bureau
Features
Language Portal of Canada
Access a collection of Canadian resources on all aspects of English and French, including quizzes.
Writing tools
The Language Portal’s writing tools have a new look! Easy to consult, they give you access to a wealth of information that will help you write better in English and French.
Glossaries and vocabularies
Access Translation Bureau glossaries and vocabularies.
- Date Modified: